Swallowed Up by a Gigantic Wave
ByI feel like I’ve been swallowed up by a gigantic wave of work that comes with creating and launching a new program and product!
Don’t get me wrong- I’m very excited about what I have created!
I’m really looking forward to the free call that I’m offering on Wednesday night—yes – it’s only two days from now!
On the call I will share how to connect to your purpose and figure out what the hell to do with the rest of your life! We’re going to talk about -Meaning, FUN, Fulfillment and Kick-Ass-ness. There is still time to get in on it if you like-just go here and sign up.
After the call I will be revealing my new super helpful Guidebook, and a wonderful group that I’m putting together. This is like nothing I have ever done before and I can’t wait to jump in and play with you! In the meantime there is still copy to write, and all kinds of follow up emails to finish.
One thing I’m learning in all of this is how to find my authentic voice when pimping out my offerings. I’m discovering that I still struggle a bit with showing up as my freaky self when trying to enroll people and sell my coaching programs. I get caught up in the idea that there is a right way and a wrong way to do it.
Does this happen to you too?
I start trying to cram myself into the “marketing box” and follow someone else’s advice on how to write copy that sells or at least gets people to take action. Doing this feels fake and the content I create doesn’t sound like me. I get bogged down and can’t find the right words to express what I want to say. I end up feeling shut down and constricted and it is no fun at all.
I’ve decided to ditch the idea of doing it the right way and I’m staying centered in who I am while trying to authentically convey what I want you to know. Let me know how I’m doing over the next few weeks!




1 Comments
September 14th, 2011 at 11:58 am
I *totally* relate to this, Leah. Whenever I am approaching something new, I look for models to use. In marketing? (and in business overall, frankly) there are so few models that work for my voice that it’s really frustrating.
Staying centered amid all the loud, persuasive voices out there is tough, for sure. But we’ll figure it out eventually, I have faith!
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